To some firms, the purchase of a car begins in the showroom and ends when they collect their vehicle. It's a transaction, and they hope it will bring many smiles to the buyer through the years of ownership.
CarTimes, however, believes that the moment the customer walks through the doors of one of their many showrooms is the beginning of a lifelong relationship. That's why its slogan, "Journey Together", reflects its approach to customer service.
Having been in business for over 20 years, CarTimes' stellar reputation did not come about through luck or chance. The firm says that of all the factors that have contributed to its continued success, three of these have had the biggest impact.
First, a commitment not just to customer service, but exceptional customer service. Instead of treating each sale as a single transaction, CarTimes recognises the need to build a long-term relationship with every buyer.
That means understanding a customer's unique needs and motivations for buying a car. By taking time to get to know the client, CarTimes' experienced and knowledgeable sales team is in a better position to advise the buyer on their intended acquisition.
Sometimes, customers want a car that actually doesn't suit their requirements, budget or even driving skill. If the buyer goes ahead with the purchase, there's a chance they might be unhappy in the long run.
Secondly, CarTimes ensures they have a wide variety of high-quality vehicles on hand to satisfy the varying needs of customers. All their used cars are carefully sourced and meticulously refurbished before putting up for sale. In addition, the company ensures a transparent buying process as this gives customers the confidence to proceed with the purchase.
Thirdly, CarTimes knows that a 'wide variety' of cars doesn't mean cars of every type from different brands. The company studies both automotive and technological trends, enabling it to anticipate and adapt to changing consumer demands. Some examples of these include the preference for crossovers and SUVs, and the growing demand for electrified models.
Another trend that CarTimes is catering to is short-term rentals. With some consumers preferring to lease a car for a year or two instead of buying one outright, CarTimes has increased the size of its fleet under its Auto-Rent division. EVs have also been added to meet the demand for electric cars.
The anticipated increase in the supply of COEs this year is an opportunity for CarTimes to bolster its inventory, allowing it to offer an even wider range of vehicle types to drivers.
With more available COEs, it is likely that premiums will trend downwards, resulting in an uptick in the demand for new cars, which the firm will work hard to meet. CarTimes has begun preparing for this, so buyers can look forward to even more attractive financing options from its capital arm, CarTimes Capital.
Customers will also be able to enjoy enhanced aftersales service from their in-house workshops. Post-purchase support is a priority for the company, as buyers must feel valued before and after they have acquired their car.
In line with this, CarTimes Autolution will be introducing CarTimes Pit Stop, an aftersales concept that provides a hassle-free, "closer-to-drivers" aftersales service.
CarTimes has evolved over the years and created new solutions to better serve its clients. But at heart, building and maintaining relationships with customers remains the company's focus.
Proof that CarTimes' approach is the right one is not only found among its many satisfied and repeat clients. CarTimes received the Top Brand Award 2024 from Influential Brands for its commitment to excellence and high standards. And the Consumers Association of Singapore (CASE) has also lauded CarTimes for prioritising customer protection over profitability.
Indeed, CarTimes' slogan, "Journey Together", truly befits the brand. Find your next ride here or contact CarTimes at 6841 5111 or WhatsApp us at +65 8686 5111.
Reference: Sgcarmart